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The Truth Behind Being a CEO

The path to becoming a CEO is different for anyone with such ambitions. Each man or woman has their own story. But, far too often, there are stereotypes, myths and expectations about how they should lead and what image they should project. Here are a few such myths about business leaders.

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Taking Advantage of Entrepreneurial Freedoms

Though there are definite risks involved for entrepreneurs, the spirit of independence can make it all worthwhile. And the happiness that it can bring is significant. According to a 2014 Gallup survey, 80 percent of small business owners said that, if they could do it all over again, they would take the same path to entrepreneurship.

“It’s a percentage that hasn’t changed much over the past 11 years,” writes Laura Entis in an article about the survey on entrepreneur.com, “which suggests that despite the setbacks and hardships many small-business owners faced during the Great Recession, they don’t regret taking the entrepreneurial plunge.”

Here are a few ways entrepreneurs can take advantage of the freedom they encounter.

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Leading a Multigenerational Workforce

Every generation has its strengths and weaknesses, and there’s plenty of analysis to go along with that. In office settings, the good and the bad may be at play (and at odds) with each other.

How can business leaders and CEOs blend a staff made up of Baby Boomers, Generation X and Millennials? There can be challenges, but it’s manageable.

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Using Pop-Up Shops to Boost Your Business

For small business owners looking to increase their outreach in a fun and interesting way, a pop-up store may be the answer. Whether it’s a mobile-style approach in a trendy area (think food trucks, minus the food), a kiosk or a booth at a well-attended event, these pop-ups could provide a boost.

Megan Totka writes about this in a recent story for smallbiztrends.com. “These pop-up shops are low cost, high exposure, and very fashionable ways of reaching your audience without the use of traditional advertisement,” writes Totka. Here’s more on how to leverage a pop-up shop for your business.

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Getting Past the Growing Pains

Venturing out with a new small business can come with a drastic variety of emotions: It can be exciting, scary, empowering and humbling all at the same time. Even when small business owners start to find their way, they will likely stumble — a lot.

Take this recent story by Sam Edwards for entrepreneur.com. “If you’re looking for a glamorous lifestyle,” he says bluntly, “don’t choose an entrepreneurial career path. While the rewards can be lucrative, the beginning stages are almost always littered with challenges and growing pains.”

Here’s a look at some of those pains and how to get past them.

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The Importance of Leadership Development

Recently, Heather R. Huhman of entrepreneur.com reported some less-than-stellar news from Gallup’s State of the American Manager:

  • Just 35 percent of managers are engaged in their work.
  • Only 40 percent strongly believe they have opportunities for growth.
  • A third strongly believe they have a supervisor encouraging their development.

These are sobering numbers. They bring into focus the role that leadership development can play in business. Though the leader of the company may set a great example, the other managers will likely need additional training. Here are a few ways to tackle this.

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Summertime Slowdown

Summertime is here, and with it comes shifts in how businesses operate. It’s remarkable how much productivity can go down when the temperature goes up.

Business owners may find it difficult to keep their staff members motivated and interested, while they daydream of cocktails by the beach. Here are a few ways to deal with the summertime slowdown.

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The Benefit of Digging into the Numbers

The word “analytics” seemed to reach catch-phrase status for many thanks to the 2011 film Moneyball. The Oscar-nominated movie detailed how the Oakland A’s bucked the usual method of recruiting and signing baseball players in favor of next-level statistical analysis.

The success of that film, along with the emergence of statistician Nate Silver, who earned headlines with his accurate predictions of the 2008 election, put “analytics” in the mainstream.

So what can small business owners gain through statistical analysis? There could be valuable information there, especially when it comes to online traffic, searches and sales. Here are a few tips and benefits of digging into the numbers.

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The Importance of Gratitude

It’s easy for small business owners to get caught up in the day-to-day hustle and bustle. But those that take the time to show gratitude for good work and helpful efforts may earn a more positive outlook on their entrepreneurial endeavors, and simultaneously make the people around them feel better as well.

Here’s a look at how gratitude can help small business owners.

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How to Overcome Fear in Business

Fear is an unfortunate but inevitable feeling for anyone in business, especially after years of a rollercoaster economy and stories of layoffs across the country. When disaster strikes, a business leader will naturally feel it too, but how they handle it may be key toward getting past it.

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